VR Media was started by Nico De Frenne, a young and driven entrepreneur with a clear vision and a keen desire for evolution and new developments. Before VR Media, Nico was employed in the sales sector. After years of sales experience in various market segments, he clearly identified the constantly-recurring limitations of the current sales tools. Combined with his insight of future technologies, including Virtual Reality, and the pursuit of continuous progress, this led to the creation of VR Media.